Observing Television – A Blog on Broadcast Media

Budget and elections are two events that pushes television channels on an overdrive. Every channel remotely connected with news tries to milk the audience which wants to know more as the budget and election results unfurl. TRPs are made or lost during these events and not surprisingly channels want to grab the eyeball and make [...]

My article on Indian Management November issue talks about the particular style of dealing with subordinates in a harsh style. IS BEING HARSH OKAY?

As I write this blog post, I know anytime now the court is going to come out with its verdict on Ayodhya.  Obviously there is tension and worry but the media is also highlighting the efforts being made to maintain calm after the verdict.  This is a big deviation from its usual image of trying [...]

Is it Tamil or Tamizh?  How would you pronounce the name Nymacheringa?  Is he or she the President or Secretary or Head?  How would you truncate a big name or Designation to fit into the screen?  Issues that television news channel have to deal with everyday.  Every channel has developed its own style-book.  A style-book which need not always be [...]